Research Release: SGCC and NYSSGC’s New York Consumer Pulse Study

The New York Consumer Pulse Study, produced in partnership by SGCC and the New York State Smart Grid Consortium (NYSSGC), is a detailed look at New Yorkers’ awareness of and attitudes toward REV, the smart grid, smart meters and related products and services.

The New York Consumer Pulse Study found that while 20 percent of New Yorkers are aware of state’s REV initiative, half of New Yorkers (50 percent) indicate that they are interested in learning more about the initiative, and more than half (56 percent) support the overall REV goals.

Other notable survey findings include:

  • The majority of New Yorkers are aware of both the smart grid and smart meters (68 and 65 percent, respectively); however, consumer awareness in the state is marginally lower than the national level.
  • Downstate New Yorkers are the most aware of and interested in REV, while Mid-Hudson residents are the least. General support for REV is similar across the four New York regions but highest on Long Island (60 percent).
  • More than half of New Yorkers (53 percent) are interested in participating in community solar programs, and interest in community solar is steady across the four regions.

The survey also revealed insights on New Yorkers’ support for their electricity providers’ clean energy expansion, preferred choice of electricity provider, frequency of contact with their electricity providers, use of social media for energy-related information and more.

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