You’ve identified a bill-pay problem, spoken to customers in need, determined a solution to help, approved a budget, put plans into action, hired a team of web designers to create beautiful landing pages, and now your awesome program is built. Hooray! Now all you need are a few folks to sign up and it’s off to the races. Right? Kind of... Or, you’ve managed a financial assistance program that’s been around for decades, helping hundreds, or even thousands, of people over the years to maintain economic stability. Well done!