Building long-term customer relationships and improving customer satisfaction begins with regular communications. Questline’s staff of copywriters, designers and producers help eliminate the resource-intensive, time-consuming task of creating high-quality, original content that many energy utilities find challenging.
Questline provides access to an extensive catalog of over 2,000 digital content assets developed exclusively for energy utility customers. The content is segmented by residential and business audience types and covers a wide variety of topics, including energy efficiency, safety, lighting and LEDs, home improvement, electric vehicles and more. Questline’s sharable content takes many engaging formats, from articles and infographics to slideshows, quizzes and videos.
The latest addition to Questline’s content product is Pathfinder: Solar IQ. Created in partnership with Distributed Energy Financial Group, Solar IQ is an innovative package of solar research and educational content for energy utilities and their customers.
DEFG’s research features four distinct tracks: Customer Insights, Trend Analysis, Case Studies and Best Practices, and Regulatory and Risk.
Questline then brings the Solar Power Customer Journey to life via engaging, customer-facing educational content.
With 75 percent of customers surveyed wishing they had more (and better) information before adding solar, utilities have an opportunity to become an important proactive, trusted resource. Get details on Pathfinder: Solar IQ here.