In this one-hour webinar on Wednesday, November 18 at 1 p.m. (ET), we will examine the top findings from the “Lower-Income Consumers and the Smart Energy Future” report, which is based on a survey of 1,000 consumers with household incomes under $50,000. The speakers will shed light on who these consumers are, how they engage with smart energy technologies and how electricity providers and other stakeholders can help with accessibility.

The featured speakers will also discuss how lower-income consumers tend to engage with their electricity providers, their awareness of and current participation in financial assistance programs and the impact that COVID-19 has had on their household finances. Finally, they will provide key takeaways to help guide industry stakeholders that want to more effectively reach these consumers and ultimately develop long-term relationships with this important customer segment.

Featured speakers:

• Nathan Shannon, Deputy Director, Smart Energy Consumer Collaborative
• Marie D’Arrigo, Director, Public Services, Maru/Matchbox
• Kristen Murphy, Lead Analyst, Market Intelligence, National Grid
• Mackenzie Martin, Community Projects Manager, Puget Sound Energy