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Posts

How Do Small Businesses View Their Electricity Providers?

SMBs can be notoriously difficult for electricity providers to engage – they represent a wide variety of business types; they typically do not have staff dedicated to managing their energy usage; and programs haven’t historically been tailored to their needs, which means the customer relationship often hasn’t been developed.

Are Consumers Happy with Their Electricity Providers?

Investments in modernizing the electric grid have enabled a sea change in the relationship between consumers and their electricity providers. Consumers today have access to many new programs, rate plans and technologies that can help them meet their energy goals.

Who Are the Trusting Traditionalists?

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Among the middle ground of American consumers, there’s the Trusting Traditionalists, a segment that is often overwhelmed by technology and isn’t strongly motivated by the environmental benefits of utility programs and services.