OPPD operates across one of the largest public power territories in the country, including urban Omaha and rural Nebraska, where reliability and responsiveness directly impact communities. In recent years, as customer expectations have evolved and operational complexity has increased, OPPD faced challenges on both the customer and workforce sides.
Addressing these domains separately would not solve the root problem. OPPD recognized that true modernization required connecting customer experience and field operations into a single, intelligent ecosystem.
OPPD partnered with SEW.AI to deploy SmartCX – Customer Experience and SmartWX – Field Workforce Experience platforms, connected through SmartBX as the unified business intelligence backbone. This integrated digital ecosystem enabled customer interactions and field operations to continuously inform and respond to each other.
The transition has had a profound impact on the digital customer experience, and 67% of residential customers have adopted the customer platform, demonstrating strong early adoption of the MyOPPD digital ecosystem for billing, outage reporting, service requests and account management.