Hear from SECC's Deputy Director Jason McGrade as he leads a panel focused on educating and involving customers in the energy transition. As customers become more central to the energy transition, many face a steep learning curve to make sense of the associated technical jargon, pricing structures, and energy efficiency measures. This session will help utilities get a grasp on how familiar customers are with various energy concepts and their concerns and interests surrounding clean energy technologies and related programs while learning strategies for fostering a culture of consumer education that empowers customers to make informed decisions that contribute to a sustainable and resilient energy future.