Library

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque eleifend pulvinar dignissim. Suspendisse varius elementum venenatis. Donec ornare ipsum quis ex accumsan mollis. Aenean sed augue in purus egestas tempor volutpat sed massa. Duis imperdiet ligula ante, nec imperdiet dui pellentesque condimentum. Sed non porta mauris. Nunc ut lacinia lectus. Nulla placerat euismod sodales. Mauris lobortis nisl sit amet quam dictum faucibus.

Posts

What We Learned from the Customer Insights Spotlight Series

To provide a deeper look at American consumers, we analyzed the data from our latest segmentation study through three demographic lenses. The three papers in the resulting Customer Insights Spotlight Series examined the Gen Z generation, low-income consumers and the differences between urban, suburban and rural consumers.

What Electricity Providers Should Know About Gen Z

As part of the “Consumer Pulse and Market Segmentation – Wave 9” research, we analyzed Gen Z consumers’ attitudes around technology, their interests and concerns around electricity, and what they believe electricity providers should prioritize – both for customers and the grid – and how these characteristics compare to older generation.

October 10: ComEd Tops $100 Million in EV Rebates

September 26: SMUD Customers Reach Electrification Milestone

Building Awareness and Trust with Gen Z Webinar

New Paper: “Building Awareness and Trust with Gen Z”

Building Awareness and Trust with Gen Z White Paper

/
3 Comments

Upcoming Webinar: “Building Awareness and Trust with Gen Z”

2025 Committee Agendas Now Available